Saturday, March 27, 2010

Cigarette Holder From Memoirs Of A Geisha

three million are turning their backs on Rai servants

Raiperunanotte : 13% share on TV. Santoro: "The site of the event was the fifth most watched in the world. If you want to drive shall pass over all these people." And Masi prepares revenge

of Antonio Massari and Silvia Truzzi

The ballet of the data begins in the morning only mild Bolognese air, tired of yawning veterans of the night to Paladozza. Mica is a lot of wind around and climatic record. Rai, after having shaken also the bogeyman of the breach of an exclusive right that binds Santoro company, is organizing a counteroffensive. Meanwhile, spreads the data in the manner of the police headquarters in Rome, to assist with the abacus. This time the computer but it works downward.

Small mockery. The evening, according to the company, would be followed up by SkyTg24 450 000 viewers, representing 2.03% of share and Current by 540 000 viewers (2.4%). On RaiNews24 , which broadcast the event on a delayed basis - thanks to the foresight of the board - viewers were 200,450, equal to 1, 6% share . But in the early afternoon Santoro, Travaglio and staff Annozero , guests of ' Fnsi to Bologna, summoning colleagues: Auditel event stands at 13% , "equal to about three million spectators." Sky would obtained more than 6% (although the figures are not complete: as YouDem channels are not monitored). Current stood at 2.50%, more or less similar to ; SkyTg24 . The remainder goes to RaiNews24 . The remaining 7% of the plays if you took the network of local television: "The only Telelombardia - explained Santoro - was 300 thousand and a million listeners of media contacts. ; Telelombardia in Lombardy , Had 3 times listening to and RaiDue . "The" Consequences of Love "would be a hemorrhage of 10% of plays for RAI and Mediaset . Anyway, the data are difficult to decipher. "The data should be evaluated in all its complexity," said Santoro. "We went on air on different platforms, ranging from digital Internet, and then this 13% represents a pessimistic assessment than the actual extent of the event. An event that is comparable to an earthquake in the Italian television system. And the ' Auditel does not have the tools to verify the magnitude of this earthquake. "

A booming . Sailing, sailing: the television numbers are a part - and not the most important - issue. Data from the Web will make the difference. "The site Raiperunanotte was the fifth most watched in the world: access to historically important in Italy." All this without considering the other digital platforms that have sent in streaming the event. Some filtering - the first - numbers of contacts: 700 000 web page Tg3 , 350 000 web Republic, 80 000 unique users on Current , 30 000 individual users on the site Youdem . While on Twitter arrived Posts tagged 5700 @ Raiperunanotte (average 2 per second), bringing this tag yesterday to be one of the most widely used in Europe Thursday. Two hundred thousand contacts on-line edition of the Fact, 50 000 spectators from our site. But they are still provisional figures. "We can only do a proper budget in the coming days. But I think we can already say that we are faced with a TV, the Internet, to challenge broadcasters such as La7 .

After math, opinions . So these numbers, even adolescents, what they tell us? "Yesterday, we demonstrated that the public continues to exist even when a program is closed. The fee ceases to be only a charge and becomes the affirmation of the right to say their views on what public television has to show." Or obscured. The wind, in fact, one could hear, from Viale Mazzini arrives in Bologna. And it is the ominous echo of a long file of eight years of a hypothetical Board ad personam. To those who would like one of his exit from the state television, Michele Santoro battle promises: "We belong to the Rai. We are a business potential that can be used for public service. And if someone wants to engage with us in the final battle, we will address the. To kick us will have to pass on our body. That is not only mine or that of Labor, but also to all the people who were present yesterday in and out, in addition to 250 000 people in the streets. "

There will be a sequel of Raiperunanotte ? The journalist RaiDue seems to favor the experiment isolated: "The initiative yesterday, for how it was done, is a unique . And there's more: "From the spiritual point of view no. Next time we will do at the Coliseum. It could be a great challenge: the emperor against the gladiators. But if they win the gladiator, the emperor is angry in his pocket." There is also time to get back on conflict of interest, the editorial theme of the opening Paladozza. "Who needs to get out of the Rai Berlusconi who has demonstrated the ability to make a private television. Certainly not us. He already had three television networks and I do not even have to have RAI. When he said that he took to politics would not even touch a plant, but not only is cutting plants but is plowing the garden weeding out what is good. His television are panting. Mediaset is hard to stay on the market. It is he who should shut up. We respect him as prime minister, but not as a television entrepreneur who wants to make his interest in public television. "





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